People recycle more when they know what recyclable waste becomes

A new study shows that consumers recycle more when they think about how their waste can be transformed into new products. Change the conversation from 'Where does this go?' to 'What does this create?' to increase recycling rates.

People recycle more when they know what recyclable waste becomes

Researchers from Penn State University and Boston College published a new paper in the Journal of Marketing, which finds that helping consumers think about how recyclables become new products ...

Thu 16 May 19 from Phys.org

People recycle more when they know what recyclable waste becomes, Thu 16 May 19 from ScienceDaily

People recycle more when they know what recyclable waste becomes, Thu 16 May 19 from Eurekalert

  • Pages: 1

Bookmark

Bookmark and Share