Facebook Lasso app lead Brady Voss leaves for Netflix right after launch

There were reports that Facebook was developing a new app to compete with TikTok, a very popular app from China that allows users to create 15-second videos. TikTok is hugely popular with teens and it recently merged with Musical.ly to further expand its user base. Facebook is looking to tap into that teen demographic as well given that they don’t seem to prefer its social network that much anymore. It has launched a new app called Lasso which is basically its take on the TikTok formula. A Pew Internet survey earlier this year revealed that only half of teens said that they still use Facebook in 2018 compared to 2014 when 71 percent of the demographic said they used the social network regularly. Facebook is looking to recapture that teen demographic through a different offering with Lasso.Facebook hasn’t made a big deal of this app launch and has rather released it quietly. Lasso allows users to record themselves dancing or lip-syncing to music. That’s quite similar to what TikTok lets use

Facebook Lasso app lead Brady Voss leaves for Netflix right after launch

Facebook Lasso has a steep uphill climb ahead as it hopes to chase the musical video app it cloned, China’s TikTok (which merged with Musically). Lasso lets you overlay popular songs on ...

13 hours ago from TechCrunch

Facebook Launches Its TikTok Rival Called Lasso

There were reports that Facebook was developing a new app to compete with TikTok, a very popular app from China that allows users to create 15-second videos. TikTok is hugely popular with ...

Sun 11 Nov 18 from Ubergizmo

Facebook debuts Lasso, a TikTok-style video app aimed at teens

In an attempt to court the youths who have been fleeing from its flagship platform, Facebook has once again dipped into its bag of tricks and pulled out a TikTok clone. Lasso, a music-filled ...

Fri 9 Nov 18 from Engadget

Facebook launches TikTok-clone app Lasso so teens will think itís cool - CNET

The new standalone app lets users add things like music, text and filters.

Fri 9 Nov 18 from CNET

Facebook launches Lasso, its music and video TikTok clone

Done cloning Snapchat, Facebook is now chasing Chinese short-form video sensation TikTok with the launch of its knock-off Lasso. Available now for iOS and Android, Lasso is Facebook’s ...

Fri 9 Nov 18 from TechCrunch

Facebook quietly launches a TikTok competitor app called Lasso

Facebook has quietly released an app called Lasso that lets users create fun, short videos designed to compete with TikTok, the viral 15-second video app that recently merged with ...

Fri 9 Nov 18 from The Verge

Facebook launches Lasso video app to bring back the teens

Facebook has yet another spin-off app designed to appeal to users who've abandoned the main social network.

Sat 10 Nov 18 from Techradar

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