How startups can avoid Bodega’s PR disaster

Access Bazaar is an online marketplace that wants to help bodega owners buy wholesale products at better prices, and modernize their businesses. Growing up in the Bronx as the son of Latino immigrants, Julian Rodriguez spent a lot of time at bodegas. They represented much more than places to pick up an empanada or a sandwich after school. For one thing, his uncle owned one, so the store literally supported members of his family. “You’re going to get a very visceral reaction when you say the word ‘bodega’ to Latinos, particularly in New York,” Rodriguez tells Fast Company. “It is the cornerstone of the community. It’s not just a place or an object, it ties people who live in an area together.”Read Full Story

How startups can avoid Bodega’s PR disaster

 Oh, Bodega. The newly launched startup’s insensitivity hit some pretty tender nerves during a time when cultural and societal tensions are high. The first article published about ...

Fri 15 Sep 17 from TechCrunch

How Bodega typifies Silicon Valley’s cultural ignorance

On Wednesday a story about two ex-Google employees receiving an obscene amount of money for a bad idea hit social media and was met with a level of outrage you could feel through the ...

Fri 15 Sep 17 from Engadget

Bodega's tone-deaf vending service won’t kill your corner store

Just when you thought the startup world learned a thing or two from the failure of Juicero, here comes Bodega, a company that's put internet connectivity and image recognition ...

Wed 13 Sep 17 from Engadget

This start-up could threaten the corner store. Not everyone is happy.

Unmanned pantry box service Bodega started by ex-Googlers could quash the mom-and-pop corner store. The Twitter pile-on is serious.        

Wed 13 Sep 17 from USA today

'Bodega' startup with cat logo infuriates internet

The company plans to install unmanned pantry boxes in apartments, which would effectively kill off the corner stores the startup is named after - its logo is also a cat, a staple of every ...

Wed 13 Sep 17 from Daily Mail

Bodega raises $2.5M to build a smart store kiosk in your apartment building

 If you’re in a big city like New York City, you’re probably used to walking around the block away from where you live to the corner shop and picking up a jug of milk or some ...

Wed 13 Sep 17 from TechCrunch

These Latino Startup Founders Want To Use Technology To Save The Bodega

Access Bazaar is an online marketplace that wants to help bodega owners buy wholesale products at better prices, and modernize their businesses. Growing up in the Bronx as the son of Latino ...

Fri 15 Sep 17 from Fastcompany Tech

Here’s What Brooklynites Have To Say About All This Bodega Backlash

Following the social media outcry around Bodega–a startup that installs unmanned pantry boxes in apartments, offices, dorms, and gyms–New Yorkers share what bodegas mean to them ...

Thu 14 Sep 17 from Fastcompany Tech

Bodega’s CEO defends the name of his business after a day of backlash

Paul McDonald, the CEO of Bodega, didn’t see the outrage coming, he explains in a blog post that just went live. “Today we announced Bodega, and while we were hoping for a ...

Wed 13 Sep 17 from Fastcompany Tech

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